SMIT - Final Bachelor Project
Rethinking sustainable fashion
Introduction
The fashion industry is one of the most polluting industries worldwide. As much so that when everyone would wear their clothing twice as long, greenhouse emissions would be 44% lower (Magnin & Hedrich, 2019). How can we tackle this issue in a way which will appeal to a broad audience? In my final bachelor project SMIT I developed a service which allows you to adapt your garment for each fashion season, without needing to buy new clothing.
Skill Development
- Creative: Created a garment that can be folded into multiple garments without having to cut the fabric and a new way of looking at the sustainability problem in fashion
- Business: developed a business new business model where users can come by the store and get a custom fit garment made, similar to getting a haircut
- social design: multiple user tests done in a COVID-19 responsible manner
- Realisation: developed the garment and how the glue and garment would work together
If everyone were to wear their clothes twice as long as we would now, greenhouse emissions would be 44% lower(Magnin & Hedrich, 2019). But we don’t want to give up wearing the latest trends, which results in us buying lots of fast fashion.
SMIT Offers the solution. You can easily make your own clothing by glueing the lines together on the garments and make al kinds of items out of one. You can do this yourself, or get it done at the store in the same way you would get a haircut and get it custom fit. And when you’re done with the garment you simply wash it in baking soda and all glue will dissolve.
This way you’ll always look fashionable, have clothing fit you perfectly, and still care about the planet by making your footprint smaller.
Magnin, C., Hedrich, S. (July 25, 2019) Refashioning clothing’s environmental impact. Retrieved from https://www.mckinsey.com/business-functions/sustainability/our-insights/sustainability-blog/refashioning-clothings-environmental-impact
Expertise Areas
Creativity & Asthetics
Created a garment, pattern and realisation, that can be folded into multiple garments without having to cut the fabric
Business & Entrepreneurship
Developed a business new business model where users can come by the store and get a custom fit garment made, similar to getting a haircut. Also unique is the ability of making money of slow fashion without having to ask a lot
Technology & Realisation
Planned how the garment and glue have to be developed in the Business Model
User & Society
Conducted multiple user-tests to gather feedback on the concept in a COVID-19 responsible manner
Math, Data & Computing
Tested concepts by using clustering algorithms for a machine learning application
bronnen
Magnin, C., Hedrich, S. (July 25, 2019) Refashioning clothing’s environmental impact. Retrieved from https://www.mckinsey.com/business-functions/sustainability/our-insights/sustainability-blog/refashioning-clothings-environmental-impact
